Charlotte is a successful SEO and paid search specialist. She really is amazing! Charlotte wanted to a brand refresh as she wanted to attract a different target audience and felt it was time for a change.
We had an initial consultation and identified her target market and what they’d want to see from her visually and I created some initial ideas for a logo and colour scheme. Once a choice was made I then created some brand guidelines and designed her website so that her developer could update it to suit the new brand style.
Charlotte went with a brand style that was creative, professional and stylish to give her a head start over the competition. She wanted to show her calm and friendly personality too, so the colours and photography style which I developed really help to show this off.
If you’d like to take a look at Charlotte’s website, you can see just how gorgeous everything now looks.